Beats’ new NBA Collection offers headphones to match your team’s colors

Do you want to show your undying loyalty (or, at least, $350 worth of loyalty) to your favorite NBA team? If so, you may want to check out Apple’s latest Beats brand launch. The new range offers its Studio3 wireless headphones in the colors of the top basketball teams.

Ahead of this weekend’s All-Star Game, Beats’ “NBA Collection” features its Bluetooth over-ear headphones in the appropriate colors and branding for six teams. These include the Boston Celtics, Golden State Warriors, Houston Rockets, Los Angeles Lakers, Philadelphia 76ers, and Toronto Raptors.

Beats’ links to the sports world

This isn’t the first time Apple has offered sport-themed custom Beats headphones this year. Earlier this month, it debuted its Neymar Jr. Custom Edition of the Beats Studio3 wireless headphones. They were designed to celebrate the soccer star’s 27th birthday, and boast a black and white, graffiti-inspired design.

The Studio3 wireless headphones pack Apple’s W1 wireless chip for quick pairing, and offer up to 22 hours of battery life. Right now, the NBA line of headphones are exclusive to Apple. We wouldn’t be surprised if they make their way to other retailers in the near future, though.

Bests became the official headphone maker for the NBA back in late 2018. The deal makes it the official headphone, wireless speaker and audio partner of the NBA, WNBA, NBA G League and USA Basketball. Should these latest headphones prove a hit, hopefully it won’t be long before we see ones for the rest of the teams in the league.

What do you think of the new Beats headphones? Which other variants would you like to see Apple make? Let us know your thoughts in the comments below.

Source: Apple